Debunking 5 Pieces of Horrible Startup Advice

Just because a best-selling startup playbook tells you to do something doesn’t make it right, relevant, or the optimal option.

Rachel Greenberg
Entrepreneurship Handbook
11 min readMay 24, 2023

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Debunking 5 pieces of horrible startup advice. Just because a best-selling startup playbook tells you to do something doesn’t make it right, relevant, or the optimal option.
Photo by Memento Media on Unsplash

Startups are kind of like microwaves: While generic cooking instructions might work for the majority of average-watted microwaves, there will always be a handful of undercooked…

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Wall Street Investment Banker → Entrepreneur & Startup Consultant. “Top 10 Entrepreneurs of 2020” Yahoo Finance. CEO of Beta Bowl. Mom of 3 furbabies ❤